In times of crisis, it’s imperative that executives speak thoughtfully and strategically to employees. Leverage these pointers when developing your in...
This article was originally posted on Forbes on January 8, 2020. Organizational change can be a challenge from a logistical, managerial and employee s...
“How information is communicated to employees during a change matters more than what information is communicated. A lack of audience empathy when conv...
As the world becomes more digital, working remotely becomes more prevalent across a variety of industries. Many people can effectively do their jobs a...
When an organization goes through a significant change such as a reorganization or transition in leadership, regular communication can help employees ...
As leaders know all too well, sharing bad news is a dreaded, but common requirement for those in management positions. Particularly during organizatio...
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There are two sides to Craft Impact's business: Change Communications and Inbound Growth.
Change: we help executives control the narrative to retain and engage customers and top talent, at half the cost of an internal team.
Inbound Growth: we help small and medium size companies embrace inbound marketing and inbound sales frameworks to add millions in annual revenue.
